The Football League 1975 - 1976
By the middle of the 1970s, kits were becoming more individual after the conservative designs of the previous two decades. Traditional designs sat alongside radical new interpretations that included broad stripes, chest bands, sleeve trims and all manner of vertical stripes down one side of the shirt. The addition of the club badge on the shirt was commonplace and a range of collar designs had become available. For the first time, manufacturers' logos began to appear on shirts. Between them, Bukta and Umbro still held a virtual monopoly but Admiral were beginning to make a name for themselves by radically redesigning traditional kits for leading clubs.