Historical Football Kits


How to Advertise on HFK

HFK is the definitive website for everyone interested in the history of football kits. Comprehensive club archives cover every team to have ever played in the English and Scottish Football Leagues, while the international sections provide details of every strip worn by the four home nations, complete kit histories for the FIFA World Cup, the European Championships and much more. HFK is the largest and most comprehensive site of its kind on the web. Our regular visitors include collectors of match worn and replica football shirts and other football memorabilia, designers of football shirts and fans from all over the world.

Advertising with HFK is a highly cost-effective way to promote your products and services to our growing audience of enthusiasts.

Please note we do not accept advertising that promotes alcohol, payday loans or gambling.

The Statistics

  • 953,000 visitors between December 2019 and December 2020
  • 1.67 million sessions
  • 4986 million page views
  • 65% (616,000) of visits from UK
Website Statistics from Google Analytics 2 December 2019 - 2 December 2020

The Offer

HFK dummy ad 175x54We accept small banner adverts on our Home Page (175x54): these are placed prominently in the right hand gutter. Most visitors land on our Home Page which is the single most viewed section on the site.

Larger banners (700x54) can be placed on any Club Page at the foot of the text section.

dummy ad 700x54

You can supply your own artwork or we will design the banner for you at no extra cost.

The Price

Home Page - 6 Months £90 or 12 months for £170

Premier League/Scottish Premier League - 6 months £65 or 12 months for £115

Any Other Club Page - 6 months £45 or 12 months for £80

Payment can be made by bank transfer or PayPal. Please note there is a small supplementary fee to cover PayPal transaction charges.

To book your slot please email me with the following information:

      • your banner
      • your destination URL (ie the location that you want visitors who click on your banner to be directed to)
      • your email address (for correspondence and invoices)

      Your campaign will start as soon as we receive these details and your payment.

      Deep Links

      If you are signed up to an Affiliate Programme you may be interested in placing deep links on HFK. These are designed to allow visitors to go directly from a specific graphic on HFK to the corresponding item (replica shirt, vintage team photograph etc) in your on-line shop. There is no charge for setting up deep links - instead we take a commission on all sales generated. For more details please email us.

      (Updated 3 December 2020)